The Almanac made a return to the newscast yesterday and I've already received emails from people saying that they are glad to see it again. I can't promise that it will be in every newscast, but I hope to show it as often as possible. It depends on how active the weather is on each particular day.
Here's the story behind the Almanac... A few years ago, a consultant (that we no longer use) said that the viewers do not care about the Almanac and that it was "old news". We settled on it being in the "bump" of the newscast. That's the area of video as we go to commercial. Well... after a few months, it was removed from there, too.
Yesterday, someone made a comment about how dry it has been this year and I stated that we were actually "above" average for the year, but "below" average for the month. Then I thought... Nobody knows this because we don't show the Almanac anymore. Also, I wanted to show how below average the temperatures were yesterday. So, as you can see... It does not need to be shown everyday, but it does have merit from time to time.
Of course, if management says "kill it"... it's gone again. We have new management, so we'll what happens! :) OH, here's an update... I am now allowed to wear a polo shirt on the weather deck, but it has to be a KAIT polo. That's good! As I've mentioned before, I like giving them a hard time, but our bosses are pretty darn good. They are fair and balanced... (like Fox News?) They also read the blog... lol
Have a good day!
EDIT: PS- Just so I am not misunderstood, the old management folks were good too.